Moreno Valley opens new museum with Immersive Van Gogh exhibit

Moreno Valley and Lighthouse Immersive are opening the new Moreno Valley Museum & ArtSpace on Sept. 25, 2026, anchored by The New Immersive van Gogh: The Next Chapter. The project turns a former Sears store at Moreno Valley Mall into a two-story cultural venue blending immersive art, local history and community space.

Why it matters: - The opening gives Moreno Valley a new cultural destination built around immersive art, history and community use. - The project adds a major attraction to the Inland Empire and aims to broaden how residents experience art and storytelling. - Tickets start at $29.99, making the first exhibit accessible to a wide audience.

What happened: - The Moreno Valley Museum & ArtSpace opens to the public on Sept. 25, 2026, at Moreno Valley Mall. - The first exhibit is The New Immersive van Gogh: The Next Chapter. - The museum is a partnership between the City of Moreno Valley and Lighthouse Immersive. - The city converted the former Sears store at Moreno Valley Mall into a two-story museum complex.

The details: - The opening exhibit features more than 140 masterpieces brought to life through animation, surround sound and large-scale projection. - The installation uses floor-to-ceiling projection and spatial storytelling techniques. - Visitors move through animated environments inspired by Vincent van Gogh and other legendary artists and creators. - The exhibit is described as a reimagined production building on the worldwide success of the original Immersive van Gogh. - Corey Ross, CEO of Lighthouse Immersive, said the experience changes how people experience art and that the company has welcomed millions of visitors worldwide. - Marco Generoso Realino, CEO of Visioni S.r.l., curated the exhibit. - Realino said the exhibition aims to reveal van Gogh’s resilience, emotional depth and pursuit of beauty even in struggle. - The museum will serve as both a museum and entertainment hub. - The venue will include immersive experiences, hands-on exhibits, additional galleries, curated retail, a café and free parking. - The destination is meant to celebrate Moreno Valley’s heritage and creative energy. - Mayor Ulises Cabrera said the project is a defining moment for the city. - Tickets are on sale now at Moreno Valley Museum. - Additional images are available in museum renderings and production images.

Between the lines: - The city council initiated the partnership as a way to use immersive technology to expand community engagement with art and history. - The museum reflects a broader strategy to blend cultural programming with a public gathering place and retail component. - Lighthouse Immersive is extending a business model that has already traveled across North America and globally.

What's next: - The museum opens Sept. 25, 2026. - The New Immersive van Gogh: The Next Chapter will launch as the venue’s first phase and signature draw. - More programming and gallery activity are likely to follow as the museum complex fully develops.