Entouch names Matt Singer CEO and refreshes product strategy

Entouch unveiled a new brand and put Matt Singer in the CEO seat as it pushes a software, hardware and AI update aimed at making multi-site buildings easier and cheaper to run. The Dallas-based company is also deepening integrations and expanding IoT capabilities as it looks to cut energy costs and reduce service calls.

Why it matters: - Entouch is betting that tighter software, newer IoT hardware and AI can help multi-site operators lower energy costs and simplify building operations. - The update targets a common pain point for facility teams: too much disconnected data and too many truck rolls. - Entouch already helps manage more than 20,000 locations, so product changes could affect a large installed base.

What happened: - Entouch unveiled a new brand and named Matt Singer chief executive officer. - The Dallas company also outlined a new product direction focused on making buildings easier and less expensive to run. - Singer said Entouch has a clear plan for the next phase and is investing in the software and hardware customers use every day. - Respida Capital backs Entouch after acquiring the company last year.

The details: - Entouch is refreshing its software experience with a modern interface and mobile access for facility teams working across locations. - The platform connects energy, HVAC, refrigeration, lighting and equipment data in one system. - Teams can monitor energy use, control equipment remotely, review asset performance and see where attention is needed. - Entouch is advancing next-generation IoT controllers and sensors to give businesses better visibility and control across every location. - Connected hardware includes controllers, sensors and energy monitoring technology that feeds real-time building and equipment data into the platform. - Entouch can also connect with third-party IoT devices, which lets businesses manage different building types and equipment through one experience. - By combining energy, runtime, temperature and equipment data, Entouch aims to show asset performance more clearly and flag what needs attention. - The platform can connect to facility management systems through Ecotrak, linking equipment and energy data with asset history, work orders and maintenance activity.

Between the lines: - The strategy points to a broader shift from siloed building tools to a more unified operating system for facilities. - AI is being used as a filtering layer, helping teams spot unusual behavior and prioritize issues before a technician is sent out. - That approach could reduce avoidable service visits and improve maintenance planning, especially for companies managing many sites. - The leadership changes suggest Entouch is preparing for a faster product and go-to-market push. - Singer is joined by Kaveh Mirzaei as chief technology officer and Michael Henne as chief financial officer. - James Zubok, co-founder and managing member of Respida Capital, said the new team brings the operating experience to move quickly and execute.

What's next: - Entouch will continue building out the refreshed software experience and next-generation hardware lineup. - The company is expected to lean harder into AI-driven building insights and tighter integrations with maintenance workflows. - Entouch’s product push will likely center on visibility, control and lower operating costs for multi-location customers.

The bottom line: - Entouch is repositioning itself as a smarter building platform, with new leadership and a more integrated product stack built around energy efficiency and operational control.